Get More Airbnb Bookings With These 5 Easy Steps

Airbnbs are private rentals that guests stay in for a couple of days or weeks while on holiday. They have gained popularity over the years, and more people are venturing into the business. As a result, the market is very competitive. If you are looking to list your property, you need to invest in marketing, among other things, for your Airbnb listings to stand out. 

Factors That Affect How Airbnb Listings Appear On Search Results

As Airbnb is targeting people who are looking more for shorter-term, holiday style accommodation, it uses a specific algorithm to prioritise search results that will appeal to guests. Listed are some factors on how Airbnb listings appear on search results.

• Price: Airbnb ranks listings based on price using various data prices. For instance, it compares listings with similar amenities and capacity in the same area. Your listing will most likely rank higher if it is priced lower than similar ones in the area. It may also compare how the prices of other listings compare for a specific date. Airbnb will then use this information to determine how the listings will appear on the search results.
• Popularity: How a listing appears on a search result may also be determined based on its popularity. This may include how regular the Airbnb bookings are and how guests rate and engage with the listing. The more popular a listing is, the higher it will rank on the search result.
• Quality: The quality of a listing is evaluated by the algorithm based on different factors. These factors may include the characteristics of the listing, reviews left by guests, and the listing’s photos. If you have a high-quality listing, it will rank higher on the search result.

How Does Search Work For Recently Activated Listings?

If you have activated your listing recently, the chances are its ranking won’t change right away on the search results. It may not even show up on the search result as listings can take up to 24 hours before becoming visible on the search results. 

It is worth stating that the Airbnb algorithm ensures that newly activated listings rank well on the search results. So, if your Airbnb’s ranking doesn’t change right away after listing, don’t panic. 

5 Steps To Increase Search Views On Your Airbnb Listing

Airbnb has been around for some time now. However, the industry has only recently gained popularity, which has seen more people venturing into the business, making it a competitive industry. Here are five steps to increase search views on your Airbnb listing.

1). Right pricing: Airbnb has plenty of hosts, so having competitive prices can help you rank higher. However, this is not to say that you should underprice your property. With the correct prices, you can get more bookings.

2). Having an updated calendar: Always ensure your calendar is updated, so guests do not keep enquiring about the property only to realise it is unavailable. Check your calendar daily to ensure it is up to date. 

3). Reviews: Try and get as many reviews as possible from the guests you host. The more positive reviews you have, the higher you will rank on the search results. Additionally, you will get more Airbnb bookings if you have positive reviews.

4). Post professional photos: Ensure you take high-quality photos of your property to make it more appealing to visitors. Additionally, you can add captivating descriptions to your photos.

5). Be engaging: Try and respond to all reviews and respond to all messages on time. You can have automated messages so that guests do not have to wait too long for a response.

List Your Holiday Home On BnB Booking

Holiday homes come in various styles, from beach houses to villas. Therefore, you can turn just about any of your properties into a holiday home and earn some income. With the proper knowledge and tools, your property can rank highly, and you will get more bookings. 

Listing your holiday home on BnB booking can significantly help you. At bnbbooking, we are experts at helping you maximise the income making opportunities for your holiday home. 

If you are looking to rent out your property to holidaymakers, please call us at bnbbooking today on 1300 421 029 or leave an enquiry and we will get back to you as soon as possible.